Betty Boop stepped into the spotlight this week with the help of some of the world’s biggest arbiters of fashion, color and style: Zac Posen, Pantone Color Institute, M·A·C. Cosmetics, and Marie Claire.
In the March issue of Marie Claire, on stands now, global fashion designer Zac Posen reveals his signature Betty Boop dress collection featuring the exclusive Pantone “Betty Boop Red,” which is also the inspiration behind M·A·C Cosmetics’ new “Betty Boop Red” Lipstick.
The Betty Boop dress collection - featuring two red dresses that embrace Betty's spirit and unique style - are available on ZacPosen.com as part of Posen’s ZAC Zac Posen line. Betty Boop Red Lipstick from M·A·C. Cosmetics is available at MACCosmetics.com.
“As a cartoonist, I consider Betty Boop the 8th Wonder of the World,” said Frank Caruso, VP/Creative, King Features Syndicate. “When Max Fleischer dipped his pen into the inkwell, out came a masterpiece that would influence generations of artists, animators, musicians and fashion designers.
“The marathon that is Betty Boop has outrun her legend as animation icon and taken the lead in the world of fashion, style and our hearts,” Caruso said.
We couldn't agree more!
Read the full press announcement here.