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COMING SOON: BOOP! the musical...

2/14/2023

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Please welcome to the stage…BETTY BOOP! Tony Award®–winning director/choreographer Jerry Mitchell brings the Queen of the Animated Screen to the theater with Grammy®-winning composer David Foster, Tony-nominated lyricist Susan Birkenhead, and Tony-winning bookwriter Bob Martin. Get ready for the world premiere Broadway-bound production of BOOP! The Betty Boop Musical, coming to Chicago’s CIBC Theatre Nov. 19 - Dec. 31, 2023. For news and upcoming ticket info visit: www.boopthemusical.com. Boop-oop-a-doop!​
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happy birthday Betty!

8/9/2021

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Betty Boop made her big screen debut with a bit role in "Dizzy Dishes," on August 9, 1930. This year, we're celebrating Betty's big day with new story in the History section of our website: "Becoming Betty Boop."

Follow Betty's evolution from bit player to super star to international icon. 
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Check it out HERE!
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​A note from President and CEO Mark Fleischer:

7/27/2021

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In recent weeks we’ve seen a proliferation of rumors spreading online and across social media regarding the origin of our beloved Betty Boop. We are committed to addressing these rumors, as well as engaging in the very important conversations about race and social and cultural inequity and inequality that are happening right now. As part of this effort, we’ve posted an article on our website exploring and honoring the many talented artists and art forms that came together to inform and inspire the creation of Betty Boop, as well as the complex cultural landscape of New York City in the 1920s and 1930s. ​
We know that there is conflicting information out there right now, so we have made every effort to share documents and accurate information that will clarify and focus the discussion of Betty’s creation, history and legacy. Betty is and always has been a character whose commitment to love and kindness, independence, mutual respect and universal acceptance embodies the best in all of us. She’s a champion of empowerment and an ambassador of goodwill and joy. It’s in this spirit that we share this bit of her fascinating history. We hope you’ll read it, share it, and enjoy it. This article marks the beginning of an important discussion, and we welcome your thoughts, feedback and questions. READ THE ARTICLE HERE.
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available now: betty boop's guide to a bold and balanced life!

1/24/2020

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We couldn't be more thrilled! Just in time for the New Year, Skyhorse Publishing announces the release of Betty Boop's Guide to a Bold and Balanced Life: Fun, Fierce, Fabulous Advice Inspired by the Animated Icon! 

Written by acclaimed empowerment advocates Susan Wilking Horan and Kristi Ling Spencer, the book features a foreword by celebrated fashion designer Zac Posen, a life-long fan of Betty Boop who recently designed a duo of dresses inspired by the animated film star.

This delightfully different and inspiring book features a refreshing blend of empowering life advice, timeless tips, fascinating history, humorous anecdotes, and scientific studies. Betty’s iconic wit and wisdom are delivered expertly by Horan and Spencer both of whom have long working relationships with Fleischer Studios and know their leading lady well!

Check out this very special book now HERE or wherever books are sold! 
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What do you get Kylie Jenner for her 21st Birthday?

8/16/2018

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How about a personalized steamer trunk featuring adorable images of Betty Boop created by the master craftsmen of Maison Goyard? 

A gift from mom Kris Jenner, this one-of-a-kind trunk decorated with classic images of Betty set against one of Goyard's classic patterned backgrounds has taken the internet by storm. 

​You'll find the the trunk featured along side some of Kylie's other extravagant birthday gifts in news outlets around the globe including:
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Elle
Harper's Bazaar
The Sun (UK)
Vogue France
The Daily Mail (UK)
E! News Online
Access on YouTube

Happy Birthday, Kylie! 

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Betty Boop x Project Runway All Stars Collection Launches at Torrid

2/8/2018

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Last night, Betty joined host Alyssa Milano and special guest Rebecca Minkoff on “Project Runway All Stars” on Lifetime, where Betty  challenged the contestants to create a chic Hollywood look inspired by her own iconic style and spirit, with the winning look to serve as the inspiration for a new Betty Boop collection at plus-size retailer, Torrid.

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Today, we're thrilled to share this exciting new collection, based on the winning look, from All Star designer Joshua McKinley, with all of you! 

Here are just a few of the playful, yet trendy new looks you'll find in this very special collection. You'll find the whole Betty Boop collection, which is sold only at Torrid stores and online, at 
Torrid.com. ​
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For more on this exciting collection, visit Betty's blog at: BettyBoop.com
You can read the full press release in our Press room here.
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Betty Boop: Here, There, Everywhere!

12/4/2017

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From Los Angeles to New York, and beyond, Betty Boop seems to be everywhere this holiday season! Last week, she was featured in the 86th Hollywood Christmas Parade and on the cover of New Yorker Magazine!
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Betty Boop floats down Hollywood Blvd in the 86th annual Hollywood Christmas Parade Sunday, November 26th. (photo by David Crane, Los Angeles Daily News)
PictureThis Betty Boop watch is featured in Jack White's new book.
You'll also find Betty in the pages of We're Going to Be Friends, the first ever children's book by Jack White (the multi-talented, twelve-time Grammy-winning lead singer of the White Stripes) with illustrations by Ren and Stimpy animator, Elinor Blake. The book, released just a two weeks ago, features a full page image of a vintage Betty Boop pocket watch.

In Barcelona, Filmoteca de Catalunya's just wrapped up its Fleischer Film Festival featuring a showing of Betty Boop in "Snow White."

If all this leaves you hankering to see some vintage Betty Boop on the big screen, don't miss the Echo Park Film Center Classic Cartoon Family Night in Southern California on December 6th.

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Betty Boop on the cover of The New Yorker
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We're Going to Be Friends, by Jack White
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The Rotoscope: 100 Amazing Years of Animation!

10/9/2017

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Nearly two years ago, on December 6, 2015, we celebrated the 100th anniversary of the day Max Fleischer submitted his patent application for the Rotoscope. This year we're celebrating the date on which the United States Patent and Trademark Office officially approved Max Fleischer's patent application: October 9, 1917. ​​​
 The Rotoscope was used to give Betty Boop's hula some serious hip action in "Bamboo Isle." See more on the Rotoscope Page!
To celebrate, we've added some exciting new video and images to the Rotoscope Page in our virtual museum, including some of the very first footage of jazz legend Cab Calloway and his animated alter-egos in the Fleischer classics "Minnie the Moocher" and "Snow White." ​
100 years later, the magical power of the Rotoscope still amazes us. Check out our updated Rotoscope Page here!
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Happy Birthday, Betty!

8/8/2017

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It was on August 9, 1930, that a doe-eyed, nameless nightclub singer made her big screen debut in "Dizzy Dishes." Though her role was brief, she quickly won over audiences, and it wasn't long before she became known to the world as Betty Boop.

We hope you enjoy this short video tribute to Betty, and don't forget to check out the 6-part Betty Boop exhibit in our Museum! 
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Betty Boop: The new face of J-esthetic salons!

7/13/2017

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Betty Boop as she appears on the Shibuya 109 building in Tokyo. 
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Betty fans, check this out: the unmistakable visage of our own Betty Boop is appearing throughout Japan in an exciting campaign for J-esthetic salons.

The highlight of the campaign is a Betty Boop J-esthetic commercial running hourly, each day, from 9 AM to midnight on a massive 16 x 28-foot monitor on the outside of the famous Shibuya 109 building in Tokyo. 
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The salons are operated by Foulbi Co. Ltd., which operates 100+ esthetic salons and day spas throughout Japan.
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The entire promotion, including the commercial, is scheduled to run through October... but may well be extended.
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The J-esthetics media campaing also includes print and digital ads, posters in transit stations, on subway and trains, print ads, electronic billboards and contests.
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Now on CBCRadio: How the 'independent, sexy, smart' Betty Boop continues to stay relevant after 87 years

6/24/2017

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Hear it now! Mark Fleischer, CEO of Fleischer Studios and grandson of Max Fleischer, sat down with CBCRadio's Tom Power, host of q, for a fascinating discussion about Betty Boop. Touching on everything from her origins, to her incredible longevity, her status as an American icon and her enduring relevance, this is an interview you simply do not want to miss! 

Now, thanks to CBCRadio online, you can hear the entire interview anytime you want! Just click here, sit back and enjoy!
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Betty Boop to star in 2018 Spring/Summer Collection from Moschino

6/13/2017

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Check out these fabulous new looks strutting the catwalk last week in Los Angeles!
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Our very own Betty Boop took center stage June 8th at a glamorous and star-studded preview for designer Jeremy Scott’s Moschino Spring/ Summer 2018 Menswear and Women’s Resort Collection.

Model Hailey Baldwin walked the runway sporting items from the new collection that is expected to hit stores in February 2018.

The collection will include jackets, pants, skirts, dresses, sweaters, T-shirts, tank tops, crop tops, sweatshirts, hoodies and swimwear, plus accessories like bags, backpacks, clutches, phone covers, scarves, ties and umbrellas. 

Betty’s puppy Pudgy will also have his own mini collection of T-shirts and sweatshirts, sweatshirt dresses, backpacks and scarves.
The collection will include items for men, women and children, so the entire family can be outfitted in Moschino style gear featuring Betty Boop and Pudgy!
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Betty Goes A-Posen!

2/24/2017

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Betty Boop and Zac Posen co-star in “Betty Goes A-Posen,”
​Betty Boop’s first animated short for the Digital Age!

We're thrilled to share this wonderful, whimsical new animated short featuring Betty Boop, Pudgy and an animated Zac Posen.
Created to celebrate the launch of Zac Posen's new Betty Boop-inspired dress designs, MAC Cosmetics' new Betty Boop Lipstick (both featuring Pantone's new shade of Betty Boop Red) and Betty’s gorgeous fashion layout in the March issue of Marie Claire Magazine, "Betty Goes A-Posen" is a wonderful reminder that some things - and some characters - never go out of style!
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Check out Betty Boop in USA Today... today!

2/10/2017

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It's Betty Boop to the rescue in a cartoon featuring Zac Posen. (Photo: Courtesy Fleischer Studios, Inc.)
​Check out USA Today online for a sneak peak at Betty Boop's all new animated short co-starring  Zac Posen and featuring MAC Cosmetics and Pantone!

Thanks to the wonderful folks at USA Today, you'll also get a very special first look at Zac Posen's gorgeous, new, Betty-inspired collection.
And tune-in to Betty's Facebook page, and Fleischer Studio's Facebook page to see more this weekend!!
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Betty Boop Gets Ready to Walk the Red Carpet at the 14th Annual Woman's Day Red Dress Awards and Celebrate her Appearance in March Issue of Magazine.

2/7/2017

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Partnership between Woman’s Day,
Fleischer Studios and King Features
Introduces Betty Boop as the 
“Heroine of Hearts” in Custom Comic 
to Honor Fight Against Heart Disease

NEW YORK, February 7, 2017 -- Woman’s Day has been a leader in the fight against heart disease – the number one killer of women – for more than a decade. In the March 2017 issue, Woman’s Day joins forces with Fleischer Studios and King Features to present heart health information to readers in a fresh and innovative format.
To help educate women on the importance of heart health, King Features created a three-page custom comic strip starring the iconic Betty Boop™ as the “Heroine of Hearts” exclusively for Woman’s Day. The comic follows Betty as she battles the evil Dark Heart while sharing important information to illustrate simple ways women can protect against heart disease. This partnership marks the first time the two legacy brands have come together for a fun, unique approach to a serious topic. 

Click here to see Betty Boop's comic strip in Woman's Day
and get a promo code good for 25% off your purchase of any
Betty Boop's exclusive Heroine of Hearts merchandise on Zazzle!

To celebrate the comic, Betty Boop will be making a special appearance on the red carpet at Woman’s Day’s premier heart health event, the Red Dress Awards, on February 7, 2017. The 14th annual Red Dress Awards honors those who have made significant contributions in the fight against heart disease. Hosted by actress Jane Lynch and headlined by multi-platinum Grammy® Award and Oscar® winner Melissa Etheridge, honorees include wellness expert Laila Ali, Associate Director for Research on Women’s Health at the National Institutes of Health Janine A. Clayton, M.D., and Miss Black Alabama USA 2016 LaQuitta “Shai” Wilkins.  Woman's Day will also honor Holly Andersen, M.D., Scientific Advisor for the Women's Heart Alliance, who will receive the 2017 CocoaVia® Healthy Heart Award. Scientific Advisor for the Women’s Heart Alliance Holly Andersen, M.D.
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In addition to the unique Woman’s Day comic strip, the artwork created for “Heroine of Hearts” will be featured on a merchandise collection available exclusively from Zazzle.com. The collection includes a wide range of products, including apparel, accessories, novelty items, and more featuring three unique Betty Boop poses from the comic strip. The “Heroine of Hearts” product line is available exclusively at http://www.zazzle.com/bettyboop. Working closely with brand owner Fleischer Studios, King Features is Betty Boop’s exclusive worldwide licensing agent.
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Click here to check out Zazzle's exclusive line of Betty Boop "Heroine of Hearts" merchandise!

In celebration of the Betty Boop/Woman’s Day partnership, King Features and Woman’s Day will make donations to several women’s heart health organizations.
 
“It is so important that women have access to information on heart disease and ways in which it can be prevented. We are very excited to work with Woman’s Day
 to help educate women about their heart health with tips from Betty Boop in her latest comic strip,” said Frank Caruso, VP/Creative of King Features.
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New Betty Boop Comic Book Now Available!

10/4/2016

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We are absolutely thrilled to report that Dynamite Entertainment's gorgeous, and highly anticipated, new comic book series - starring our own Betty Boop - is now available! ​
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Betty Boop, animation's original leading lady, returns to the printed page for the first time in 30 years thanks to the talent and artistry of award-winning writer Roger Langridge (The Muppets) and artist Gisèle Lagacé (Archie). The series features all new adventures with a retro-flare that harkens back to the original Fleischer films and includes Betty's well known pals Koko the Clown and Bimbo. ​
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Betty Boop #1, the first comic book, is available with four totally different covers that you can chose from. Each cover features the work of an all-star cast of creative Betty admirers including the legendary Howard Chaykin (American Flagg!), Roger Langridge doing double-duty as an illustrator and series interior artist Gisèle Lagacé, as well as a special Max Fleischer character sheet. Special edition variations will also be available, including a "Coloring Book Cover" by J. Bone (Super Friends), a cover printed on thick paper so fans of all ages can embellish her appearance and a Blank Authentix Edition that fans and comic professionals can illustrate.

"To be able to tell new stories based on Max Fleischer's original cartoon superstar is another great achievement for all of us here at Dynamite," says Dynamite CEO and Publisher, Nick Barrucci. "Betty Boop is one of the most recognizable faces in the history of animation, a timeless American cultural icon. This new series will delight comics fans young, old, and everywhere in-between!"

You can purchase the first comic book in the series now at Dynamite Comics, where you can also find out more about release dates for the rest of the series.  

©2016 King Features Syndicate, Inc./Fleischer Studios, Inc. TM Hearst Holdings, Inc./Fleischer Studios, Inc.
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ANNOUNCING "BETTY BOOP BY ROYAL CLOSET"

9/9/2016

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Great news for our fans in Mexico! Betty Boop officially unveiled her first high-end fashion co-branding collaboration with an amazing new line designed by Royal Closet and sold exclusively, in Mexico, by Liverpool. 
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Designed for today's women, "who are independent, versatile, feminine, bold, with unique personalities, who are not afraid to express themselves and be noticed."

Read more about this amazing collaboration in our press room!

You can also visit Royal Closet's Facebook Page to see photos from the product launch, hosted by Royal Closet co-owners Montserrat Oliver (actress, fashion icon, TV host and entrepreneur), and Carlos Ortega (designer) and featuring items from this gorgeous line of clothing and swimwear!
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Betty Boop Enjoys Her Very Own PepsiMoji

7/14/2016

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This year, Pepsi took the world’s global language – emojis – offline inviting consumers to “Say It With Pepsi” by unleashing over 1,000 proprietary PepsiMoji designs - including this adorable Betty Boop emoji - in more than 100 markets. The PepsiCo Design & Innovation Center created the catalogue of globally and locally relevant designs for a universal visual language system for the brand. To experience the full range, download the PepsiMoji Keyboard App for free on the Apple App and Google Play stores. 

See this story in USA TODAY

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Pepsi's celebration of World Emoji Day also included - ​Love: From Cave to Keyboard, imagined by Pepsi. A limited engagement exhibit explores the evolution of communication through the emotional lens of love – from primitive etchings on earthen walls to illustrative hieroglyphics; icons drawn by hand to icons on the screen; from <3 to today’s evocative global language, the emoji. The exhibit carries attendees through a variety of communication mediums, including:
  • Silent Film: In an Art Deco-style theatre-built-for-two, guests will be transported to the era of early awe-inspiring cinema, with a reel celebrating great moments of love captured on silent film narrated by Golden Globe winner Maggie Gyllenhaal
  • Illustrations & Icons: One of the most iconic female illustrations – the creation of legendary animator Max Fleischer – and a global portrait of love, Betty Boop (#booplove) is getting a modern makeover for today’s generation, complete with her very own PepsiMoji design and layered augmented reality bringing her to life
  • Music: A sensorial, immersive experience showcases the transformative power of music to convey emotion with special DJ set from Soul / R&B duo LION BABE
  • Sign Language: A pop-up vignette performed by Amelia Hensley, Daniel Durant, Miles Barbee and Treshelle Edmonds – cast members from the Tony-nominated production of Spring Awakening, produced by Deaf West Theater – depicts the story of young love blooming over first date jitters, told completely through the beautiful and intensely expressive medium of sign language
  • Photography: A collection of curated images will portray the power of photography – one of the most personal and treasured means for capturing memories, telling stories and immortalizing the images of those we love. Capturing some of these stories in real-time, images shot by Instagram photographers Daniel Arnold (@arnold_daniel), @Roon and @JoshFromNY will create a photographic mosaic of various expressions of love from the exhibit’s own attendees
  • Ancient Communications: An interactive look back to history’s early incarnations of “love notes” through cave drawings, smoke signals, hieroglyphics, cuneiform, runes, symbology, Morse Code and other historical communication forms
  • The Rise of Emoji: The final installation tracks the evolution and many incarnations of the modern day emoji and features “Heart,” an original sculpture by Brooklyn-based artist Shinji Murakami, who brings to life a retro 8-bit image of a heart emoji into 3D. The installation leads to an immersive PepsiMoji experience, complete with facial recognition technology matching your expressions with a PepsiMoji design for social sharing.
Following a private, star-studded opening night celebration on Thursday, July 14th, Love: From Cave to Keyboard, imagined by Pepsi will be open to the public. Located at 433 Broadway in the heart of SoHo in Manhattan, the exhibit is free and open from 10:00 am – 6:00 pm on Saturday, July 16th and Sunday, July 17th.
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Marie Claire declares Boop Boop Fragrance #1!

5/23/2016

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Check out the June issue of Marie Claire! Their list entitled "What We Love About June"... features Betty Boop's new fragrance, from Jean Paul Gaultier, as number #1! 

It won't be available until June, but in the meantime watch Spinach and Stockings, an interactive comic strip on the Jean Paul Gaultier website featuring Betty Boop and Popeye (the star of his own fragrance, for men.)
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New Betty Boop pre-paid debit cards now available!

4/19/2016

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Have you seen the new selection of adorable Betty Boop pre-paid debit cards from CARD.com? The sweetest way to pay! See all the designs here:https://www.card.com/gallery?tag=betty+boop
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